Competency 04 — Automation Systems

Automation Systems

One run token moves through trigger, context, creation, review, approval and delivery — and leaves a receipt.

Business job: Move recurring work between systems without losing approval or accountability.

  • CRM
  • Databases
  • Integrations
  • Workflows
  • Operational automation
Trigger → context → rules → review → delivery → readbackOne run, one token: every state it passes through stays visible.TriggerContextDataRulesAIHuman reviewCRM / DBExternalDeliveryReadbackdestination draft Brejoins before deliveryapproval gateReceiptrun id · destinationsattached to the runWork moves, and leaves a receipt.capability patternsLead routingCRM workflowContent pipelineApproval flowData processingNotifications

Scroll: the run branches to a second destination draft and rejoins the track.

TriggerA real event starts the run

Flagship film · 26 s · work that moves

  • 00–12 a trigger becomes context and content
  • 12–20 a destination branch is approved, not assumed
  • 20–26 delivery is recorded as a receipt
AU-FILM · 26s · 1920×1080 · 30 fps — Work moves, and leaves a receipt.

Systems in operation

Working structures behind the competency.

  • 01

    Editorial autopilot

    Confidence routes the work

    Sources → AI validation → human review or queue → publish → history

  • 02

    Multi-channel publishing

    Approval-bound delivery

    Content → approval → durable outbox → provider → reconciliation

  • 03

    Campaign distribution

    Idempotent scheduled runs

    Variants → languages → groups → schedule → retry → readback

  • 04

    Sales operations

    AI does not control money

    Classify → price → verify payment → activate → monitor → renew

What keeps a run straight

  • 01

    Approval is an explicit state between creation and delivery.

  • 02

    A run can branch for a second destination and rejoin the main track.

  • 03

    Every run ends with a receipt naming its destinations and outcome.

Technical details
  • Each run carries one token, so a branch can be followed back to the point it left the track.
  • Approval sits between creation and delivery, with the approving step visible.
  • Delivery is reported per destination, with the run identifier attached.

Surfaces shown: website-native SVG, Canvas and native-ratio campaign media.

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